Florida Beverage News

CORE® Nutrition Becomes New Associate Member of FBA


March. 22, 2017 – The Florida Beverage Association (FBA) is pleased to announce the addition of CORE® Nutrition as a new Associate Member of FBA. A health and wellness company founded in 2015 on innovative design and science, CORE® Nutrition is the maker of CORE® Hydration premium bottled water and CORE® Organic fruit infused beverages.

“We are excited to add CORE® Nutrition to our list of members that are leading the charge on beverage innovation,” said Liz Castro DeWitt, Executive Director of FBA, the trade association for Florida’s non- alcoholic beverage industry. “We look forward to working with them as we move forward in our efforts to educate consumers on the benefits of leading a healthy and balanced lifestyle.”

CORE Hydration is a new ultra-purified premium bottled water that is perfectly balanced with electrolytes to achieve a “perfect pH” of 7.4. The company’s second product, CORE Organic fruit infused beverages, is USDA Certified Organic with only 5 calories per serving, less than 1g of sugar per serving, gluten-free, non-GMO, Kosher, soy-free, and vegan. Each serving of CORE Organic contains the same amount of antioxidants as a 1⁄2 cup serving of blackberries or cherries.

FlaBev represents bottlers, franchise companies and support industries of the non-alcoholic beverage industry on the federal, state and local levels of government to provide a unified voice in legislative and regulatory matters, and serves as a liaison between the industry and the public. Current FBA Board Members include, Coca-Cola Refreshments, Coca-Cola Beverages Florida, Coca-Cola Bottling Company UNITED, Inc., Dr Pepper Snapple Group, PepsiCo, Buffalo Rock, and Pepsi Refreshment Services. Visit www.flabev.org for more information.

CORE brands can be found at leading retailers such as 7-Eleven, Circle K, Wawa, Albertsons, Kroger, Safeway and Target. For more information and to find a retailer near you, visit www.core-hydration.com.

Media Contact:

Liz Castro DeWitt
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