Supporting the COVID-19 Response
The Florida Beverage Association and its members are proud to support communities throughout Florida during this critical time in our nation’s history.
As a part of the “essential critical infrastructure workforce,” the beverage industry continues to take all necessary precautions to ensure the safety and well-being of its employees, consumers, and customers, while also collaborating with local communities to support first responders and citizens.
Below are some highlights of support provided through beverage donations and financial contributions:
- In total, FBA member companies provided over 9,500 cases of beverages to partners across the Sunshine State.
- Per the request of the National Guard, FBA members, Coke Florida, PepsiCo, and Keurig Dr Pepper provided over 1900 cases of sports drinks to testing sites in Orlando, Broward County, Jacksonville, and Miami.
- In response to COVID-19, the beverage industry also provided funding of over $19 million in national partnerships, of which more than $540,000 directly supported Floridians.
- FBA's Liz DeWitt's "Letter to the Editor"