Beverage Industry News

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  1. Crystal Head Vodka, an ultra-premium vodka brand known for its signature skull bottle, announced the launch of its limited-edition Paint Your Pride bottle following the success of the rainbow bottle launched in 2020, in honor of Pride month in June. The specialty Pride bottle displays a colorful, paint-splattered design against a white bottle.

  2. Sazerac Company announced the launch of Mango Shotta, a mango-jalapeño-tequila shot, inspired by the traditional Mexican "mangonada" recipe, it says.

  3. Topo Chico Aguas Frescas Hard Seltzer, a summertime special inspired by a classic staple of street markets, taquerias and restaurants, is now on shelves. Offering a modern adult take on traditional aguas frescas, the hard seltzer comes in fruit flavors like Passionfruit Mango, Citrus Tamarind, Ripe Watermelon and Hibiscus Lime.

  4. Essentia Water has partnered with House Wine for the second consecutive year to bring fans a new, limited-edition Water + Rosé box ― a side-by-side combo of Essentia Water and House Wine Rosé.

  5. Boxed Water Is Better, Holland, Mich., has juiced-up its flavor lineup with watermelon. Available online today, the latest addition to Boxed Water’s line of sustainably packaged water contains subtle hints of watermelon for the perfect refreshing summer beverage.

  6. Waterloo Sparkling Water is creating authentic, better-tasting and better-for-you sparkling waters to support consumers’ healthy lifestyles.

  7. Flybird Cocktails, a brand of Don Sebastiani & Sons, announced the debut of Flybird Fiesta Shots, a new single-serve format sold in packs of four.

  8. Consumers gravitation toward healthy drinks is helping the tea market compete against other beverage categories, while its functional properties also resonates with shoppers. 

  9. Just in time for summer, Splenda and its parent company Heartland Food Products Group, is expanding into the drink mix category with the introduction of Splenda Peel & Pour Zero Calorie Drink Mix. 

  10. E. & J. Gallo Winery, Modesto, Calif., announced that it acquired Bev and its portfolio of premium canned wines and spritzers. The acquisition comes two years after Gallo obtained exclusive U.S. distribution rights for Bev and began to bring the brand to more consumers across the country.

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